AI tools can help identify audience segments

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which tools you are using and how AI has actually helped in sense of audience data.

Can explain with example? Not able to undertsand your question.

AI tools can analyze user data like behavior, location, and purchase history to automatically group users into segments, for example, when people visit our website like visit late at night, click on product or service pages, spend a long time reading blog posts or leave quickly without doing anything.

Have you used any AI tools for this? Share which ones helped and how it worked.

1 Answers

may be you are talking about Analytics ? as of my point of view i understand this like you are taking about AI tools data analyzer? firt we have to get data after we can use claude , grok ,chatgpt and feed data to provide segments so there are basicaly free anlaytics tools like
1.Google Analytics
2.Facebook Audience Insights

and for customer segments identifying you can use paid tools like
1.Hubspot
and have look on this blog this also helps you